How to Change the World

How to avoid the 7 deadly sins of business storytelling

Over in the American Express Open Forum I posted an interview with Jennifer Aaker and Andy Smith about the “7 Deadly Sins of Busines Storytelling.” It will help you optimize the impact of storytelling in your marketing.

How to get a free copy of my first book, The Macintosh Way

Information wants to be free, and I just freed some. I got the rights back for my first book, The Macintosh Way, and I’ve made it available for free here. Hope that you find it useful.

Why too much money is worse than too little

Many entrepreneurs believe that they key to success is adequate (or more) capital. I think they’re wrong—too much money is worse than too little. It’s because spending expands to the level of money that you’ve raised. I explain the hazards of too much money for the American Express Open Forum. Read it by clicking here.

How to decode the US immigration process

If you’re confused by the U. S. Immigration process, I recently posted an explanation of it at the American Express Open Forum blog. Robert C. Meltzer, CEO of VISANOW, provided the information. His company is in the business of helping people obtain visas, so he should know. (Disclosure: Garage is an investor in VISANOW.) Learn how to decode the immigration process here.

Why You Should Look at Your Company as a "Small Business"

Want to be the next Bill Gates? My buddy, Maryelene Delbourg-Delphis, explains why you should “Look at Your Company as a Small Business” in order to reach your goal. Check it out to learn why saplings are saplings, not little big trees.

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Baby Steps to Success

Rosabeth Moss Kanter explains how innovation can involve short bursts and baby steps to success. Most people believe only “breakthroughs” count. Really, innovation is a process, not a big event.

The 19 bloggers Inc. thinks you should read

Inc. named 19 bloggers that you should read. We’ve aggregated them all in one place: Inc19.alltop.

Chris Anderson on Free

Chris Anderson explained his concept of “free” at a recent Garage Technology Ventures conference. Click here to learn more about his model and to get to the link to a video of his presentation. Any company that produces digital content and goods should check it out.

How to Nurture Your Kids and Employees

Po Bronson and Ashley Merryman have written a very interesting book examining how people nurture their kids. It’s called NurtureShock: New Thinking About Children. I conducted an interview with them about this subject. Interestingly, I think many of their findings apply to nurturing employees too. Check out the interview here.

You're Not Crazy--You're an Entrepreneur

Over at the American Express Open Forum, I posted an article called “You Aren’t Crazy, You’re Just an Entrepreneur” by Pamela Slim. This articles explains the four stages of entrepreneurship—and why you’re probably not crazy!